We believe that all new 2010 Business Plans should
include a Golden Opportunities (GO 2.0) New Media Strategy.
Developing an emerging media marketing plan requires attention to all
aspects of your marketing strategy including social media, public relations,
advertising, market research, offline, and online marketing.
An Emerging Media plan starts with a solid foundation of SEO
(search engine optimization). But, for long term results, all marketers
need to consider how they can leverage the conversations taking
place in the online viral communities social media destination
sites.
Many top organizations have started incorporating
social media into their business plans. There are many social media
An Emerging Media plan starts with a solid foundation of SEO
(search engine optimization). But, for long term results, all marketers
need to consider how they can leverage the conversations taking
place in the online viral communities social media destination
sites.
Many top organizations have started incorporating
social media into their business plans. There are many social media
websites that you can use for to help grow your business. We will
carefully analyze all the social media tools available and show you
how you could incorporate new media into your business plan.
GO 2.0 will then design them into your social media marketing plan.
We will use all of the following information to continuously improve your firms ROI and SEO:
• Market Research
• Competitor Analysis
• Interview key stakeholders
• Review all your existing marketing materials
• Research industry blogs and social media properties
• Recommend a blog strategy and ongoing support
• Identify similar social media industry websites
• Recommend/implement effective use of social media
• Recommend/implement effective use of web publishing
• Interview key stakeholders
• Review all your existing marketing materials
• Research industry blogs and social media properties
• Recommend a blog strategy and ongoing support
• Identify similar social media industry websites
• Recommend/implement effective use of social media
• Recommend/implement effective use of web publishing
• Recommend/implement effective use of internet and digital marketing
• Set metrics and benchmarks to measure success
Our New Media Marketing Plan deliverable will be a document
detailing our research with specific recommendations for your
company’s specific Web 2.0 marketing strategy. GO 2.0 delivers
a custom tailored social/media marketing plan distinguishing
between short and long term recommendations that can be
implemented in phases to suit your budget.
The Web 2.0 Social Media Strategy technologies to be
researched and explored will include:
• Web Page Publishing
• Database Management
• HTML
• CMS
• SEO
• Social Media
• Digital Marketing
• RSS enabling
• Blogs
• Micro Blogs
• Social Networking Sites
• Content Publishing Sites
• Podcasts
• Wikis
Our deliverable will recommend specific ways in which your
company can publish these social media technologies.
Wherever possible we'll outline costs, though in many cases
the cost is "people's time." Part of the proposed New
Media strategy may include redefining employee roles to
some extent for people to prioritize the details of the social
media strategy.
The Web 2.0 Social Media Strategy technologies to be
researched and explored will include:
• Web Page Publishing
• Database Management
• HTML
• CMS
• SEO
• Social Media
• Digital Marketing
• RSS enabling
• Blogs
• Micro Blogs
• Social Networking Sites
• Content Publishing Sites
• Podcasts
• Wikis
Our deliverable will recommend specific ways in which your
company can publish these social media technologies.
Wherever possible we'll outline costs, though in many cases
the cost is "people's time." Part of the proposed New
Media strategy may include redefining employee roles to
some extent for people to prioritize the details of the social
media strategy.
